When it comes to car detailing, first impressions matter. That’s why we were thrilled to partner with Juicy Details, a fast-growing name in the world of automotive cleaning products, to help them refine their brand and ramp up their marketing for even greater impact.
From their iconic citrus-slicked branding to their loyal community of car enthusiasts, Juicy Details already had something special. Our role? To elevate, align, and amplify everything they stood for.
Rather than starting from scratch, we worked closely with the Juicy team to fine-tune their existing identity. This meant retaining the bold, playful personality that their audience already loved, while injecting new energy and consistency across every touchpoint.
We refined the core brand assets, created sponsor-friendly logos for use across events and partnerships, and laid the foundation for a more cohesive visual language across packaging, digital, and physical spaces.
With such a visually striking product range—thanks to the bold, colourful formulas inside each bottle—we knew the label designs needed to complement, not compete with, what was inside. Our focus was on creating custom labels that allowed the vibrant liquids to shine through, making the product itself part of the overall aesthetic. This approach kept the look clean, confident, and distinctly Juicy—letting the colours do the talking while the branding framed it all with clarity and impact.
These weren’t just labels—they were mini brand moments, engineered to be instantly recognisable whether stacked in a garage or featured in an Instagram reel.
The result? A sharper, cleaner, and more connected brand that’s built to scale and evolve. Juicy Details now has a bold visual toolkit and marketing content ready to turn heads, build loyalty, and win new fans—whether at a show stand, online, or in the detailing bay.
