When Adams Harrison, a respected law firm serving Cambridgeshire, Suffolk and Essex, approached us for a brand refresh, we were genuinely excited. There’s something special about working with a company that has such a long-standing reputation for trust and professionalism—and who are ready to evolve.
They didn’t want to reinvent who they were. They wanted to better reflect who they already are—modern, friendly, reliable and forward-thinking.
That’s where we came in.
The old brand had done its job—but it was time to move on. It felt a little too traditional, a little too rigid.
We developed a new identity that kept the trust and professionalism that their clients expect, but introduced a softer, more approachable edge. A refreshed colour palette, elegant typography, and a new logo all came together to create a brand that feels both classic and contemporary.
Once the core identity was in place, we rolled it out across their printed materials—from business cards and letterheads to signage and client documents. Every detail was considered to make sure the brand spoke with one clear, confident voice.
The next phase is the website—we’re currently developing a new online experience that will feel just as welcoming and informative as stepping into one of their offices.
